1. It’s designed to be parent+kid friendly.
This is a great shared experience for parents and their kids. I aim to make it easy enough for a 10-year-old to understand and even run (with a little parental help).
2. It has permanent consequences and interesting group decisions to make, but is forgiving.
Players are never completely out of the game, even if they die: they can continue on as a ghost, still helping out their party and participating in decisions.
3. It’s easy to get into.
There’s no rulebook, you learn as you go. You can sit down with the book for the first time on your game night.
4. It’s a creative experience.
It’s all about making unique characters, coloring/drawing, and customizing. It’s an incredibly fun and creative experience that appeals to anyone who likes to make stuff.
It’s crazy, creative fun.